SwissMLS: a revolution for distributing your real estate ads

31.03.2026

SwissMLS: a revolution for distributing your real estate ads
The Swiss real estate portal market has undergone significant changes in recent years. With the concentration of players, rising costs and increased competition, the distribution of ads has become a strategic issue for agencies.
To meet these challenges, IMMOMIG SA and Properstar SA are launching SwissMLS SA, a new real estate distribution solution based on a simple model: a single publication for distribution on several partner portals.


One publication, several portals

With SwissMLS, your ads are automatically published on several portals: dreamo.ch, properstar.ch, more than 100 international portals and future partner portals.
  • One publication contract
  • One price list
  • Increased visibility
You gain visibility without having to subscribe to multiple services and tools.

How does it work?

SwissMLS integrates directly into your publication workflow:

  1. You publish your property from your usual software
  2. The ad is automatically published on the network’s portals
  3. Requests are centralized and forwarded to your agency
Result: more visibility, more leads, without any additional complexity

A solution already adopted by the market

SwissMLS is not a promise, it’s already a reality:
  • +610,000 published properties
  • +300,000 generated requests
  • +2,000 partner agencies
In a few months, SwissMLS has established itself as a new, efficient publication channel in Switzerland.

A simple and transparent model

SwissMLS is based on:
  • a single subscription
  • automatic distribution on the network portals
  • central management of requests
Publication on dreamo.ch and properstar.ch is now integrated into SwissMLS. It is no longer possible to subscribe to these portals separately.

Why SwissMLS is a game-changer

SwissMLS introduces a new approach to real estate marketing:
  • increased visibility of properties
  • increased volume of requests
  • simplified publication processes
  • better cost control
A solution designed for agencies that want to improve their performance and efficiency.

An open initiative

SwissMLS aims to expand to other real estate portals in Switzerland, in order to create a real national distribution network.


Discover SwissMLS

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